Consumer Product Marketing Manager

Lensa partners with DirectEmployers to promote this job for META. This includes assessing market needs, conducting research to influence new product development, evaluating approaches to mitigate product risks, owning go-to-market strategy and identifying opportunities to improve existing products.You will also lead inbound and outbound product marketing initiatives, influencing product strategies and positioning for target audiences, leading go-to-marketing efforts that drive awareness and adoption, and working cross-functionally with partners at various altitudes throughout the company.The ideal candidate will have experience in digital advertising, monetization, product management or marketing, and an understanding of the digital advertising, marketing industry. Minimum Qualifications: • 10+ years of professional experience in technology or internet technology, strategic marketing, product management, or management consulting • Experience leading cross-functional teams through influence and driving resolution in the context of competing perspectives • Analytical, data driven decision-maker with experience using deductive reasoning to simplify and communicate complex issues • Organizational and interpersonal skills and experience setting priorities, problem-solving, multitasking and working independently in a dynamic, rapidly changing workplace • Communication experience that is effective with technical, business, and external stakeholders • Bachelor's Degree in Business, Marketing or Related discipline Preferred Qualifications: • Direct experience in Product Marketing, partnering closely with Product teams • Experience with consumer GTM strategies based on consumer driven insights • Experience with consumer facing product launches and consumer campaigns • Internet or technology industry experience • International experience • Copywriting experience Meta is proud to be an Equal Employment Opportunity and Affirmative Action employer.