Content Advertising Manager

This position is responsible for working closely with the Director, Advertising, as well as Cotton Incorporated’s media and creative agencies to develop and execute Cotton Incorporated’s advertising outreach to the consumer via media and earned amplification efforts. Additionally, the position will be responsible for managing creative and media reporting from both internal and external partners around Brand, Media, Social Media, SEM and SEO to identify efficiencies and optimization around the creative and media plans. This position works across the Consumer Marketing division to oversee creative and media projects that provide a holistic effort to drive awareness and consideration for cotton, including support of the Brand Partnership department’s advertising efforts. • This position requires domestic travel up to 5% of the time • Work closely with Director to manage creative development including but not limited to: communication & KPI strategy development, brief writing, and creative review.