About Town Town (town.com) is AI that starts from who you are. Your job is to help shape the strategy for which formats we test and invest in, build out and test those ideas, and then double down on and grow the ones that work. You'll own editorial strategy and the calendar, and you'll treat content as a performance asset — measured by the outcomes it drives, not the volume it ships. Content is where those threads come together - you're the person turning what Town is into something people understand, feel, and act on. Have built or reinvented content surfaces and formats, not just run a blog, and can point to work that drove real outcomes.
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