Content Strategist

Wondr HealthTM is a digital behavioral change program focused on weight management, that helps participants improve their physical and mental wellbeing through simple, interactive, and clinically proven skills and tools. The B2C Marketing Content Strategist leads the planning, creation, and optimization of multichannel content that drives Adoption (enrollment) and Engagement (ongoing participation with our solutions) across our consumer audiences. + Support new product and feature launches, develop clear, differentiated messaging frameworks and content that articulates value-props that drive adoption, and support ongoing engagement. + 5-8 years in consumer content strategy/copywriting for performance marketing across email/SMS/push/social/landing pages; health, wellness, or digital product experience a plus. General office working conditions can be remote work from home or in the office.