May 6, 2024

Contractor Digital Advertising Specialist in Colombia

King Jesus International Ministry Miami, Florida

This position is primarily focused on paid search, display and social advertising programs. They have a knack for analytics, are results-oriented and stay curious in their approach. Key Responsibilities: • Setup, ongoing optimization, and management of PPC/Digital Advertising campaigns for King Jesus Ministry • Audience and keyword research, landing page development, set up of digital campaign, audience targeting and goal tracking, A/B testing, management of ad budgets, and optimizing for conversions and KPIs • Dashboard creation, analysis of campaign data and monthly reporting on KPIs, recommendations and strategy monthly • Plan, implement, and monitor best-practice SEO strategies by utilizing insights gathered from keyword research, on-page analysis, and technical audits • Engage in meetings and strategy sessions, providing consultative feedback based on subject-matter expertise • Actively collaborate with King Jesus Ministry team to align digital advertising campaigns with other ongoing initiatives • Support internal marketing initiatives through development of thought-leadership content, case studies and management of digital advertising programs • Ensure implementation of best practice guidelines and follow company processes • Serve as a subject matter expert, staying on top of the latest trends in digital advertising and analytics • Acquire and maintain technical certifications related to area of expertise • Additional responsibilities may be added based on the experience and skill set in the role Professional Competencies: • Exceptional quantitative / analytical skills • Ability to manage multiple accounts and tasks with effective resolution of conflicting priorities • Ability to communicate professionally in presentations, on client calls and via email • Must be a team player that is also comfortable working independently • Driven, forward-thinking individual with the ability to come up with creative digital advertising solutions • Adaptive to change, flexible • Positive attitude and team spirit • Experience or interest in B2B is a plus • Experience or interest in building products industry is a plus Qualifications: • Bachelor’s degree in advertising, marketing, communications (or a related field) • Qualified candidates will generally have 3-5 years of hands-on digital advertising experience • Demonstrated proficiency with search, display and social advertising platforms and tools such as Google Ad words and Analytics, Facebook, Twitter, Instagram, Bing, LinkedIn, Choozle, etc.

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