Feb. 1, 2026

Coordinator, Digital Advertising

Middle Seat Allentown, Pennsylvania

We're looking for a full-time digital ads coordinator to take on the challenge of managing advertising campaigns. This role is an opportunity to learn the ins and outs of running political and advocacy advertising campaigns to raise money and build email lists via digital advertising. This role is a part of the bargaining unit. Why Middle Seat • Competitive salaries and great benefits • We only work for progressive organizations, candidates, and causes • We're a proudly unionized team part of the Campaign Workers Guild • Get in on the ground floor of a growing operation Job Responsibilities • Run ad campaigns and support ads team: take the first pass at writing content, reviews (spell check, policy check) staff content, coordinate with other Middle Seat departments to make sure product pieces are moving forward for ad campaigns, gather and compile data for reports • Write compelling ad copy with clear theories of change asking supporters to donate, join or support our clients while embodying our clients' voices and perspectives. and begins to think strategically about campaign goals • Begins to learn best practices for direct donate, acquisition, and persuasion campaigns; learns which tests to run and how to read results; begins thinking about ads campaigns as they integrate into an entirely digital program and into an organization's mission, and begins to give strategic feedback and ideas • Serves as day-to-day contact with the clients they are assigned to work in collaboration with other ads team members • Assists with A/B testing everything content, design, targeting, landing page, etc.

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