Copywriter

You live for the line. You chase the idea. You love finding the one phrase that makes someone say, ‘I want to go there.’

At Zimmerman Agency, we build travel and tourism campaigns that make people book the trip instead of just dreaming about it. We’re looking for a mid-level copywriter who’s equal parts conceptual thinker and sharp writer, someone who can move fast, switch tones, and keep the bar high.

What you’ll do:Concept big ideas and campaign platforms with art directors and designers across a variety of travel and tourism brandsWrite for everything, including (but not limited to) scripts, radio, taglines, social copy, digital ads, print, OOH, email, and collateralDevelop and maintain brand voices, and know how to flex your tone for different audiences and platformsTurn strategy and briefs into clear, compelling creative that solves real problemsPresent work internally and help sell through ideas with clear, confident storytellingManage your own deadlines and keep projects moving, organized, proactive, and reliableCollaborate tightly with account, strategy, and production teams to get work from idea to launchWhat you bring2-5 years of copywriting experience at an agency (or similar creative environment)A portfolio that shows strong campaign thinking, headline craft that’s smart, surprising, and strategically grounded, ranging across channels and tones (playful, inspirational, informative, etc.)Ability to write short, punchy copy for social and digital and longer-form web, email, or brochure copy when neededComfort working fast, taking feedback, and iterating without egoA naturally curious, hungry, self-starting mindset, always chasing a better line or a smarter angleTeam player attitude. Just good humans who want to do great work.Why you’ll love working hereYou’ll touch multiple brands and campaigns, not just one accountA chance to shape how people see destinations and experiences around the worldCollaborative, fun, and low-ego creative culture, we take the work seriously, not ourselvesOn-site environment in Tallahassee, FL, where you can actually build relationships and riff in real timeReal opportunity to grow your book with concept-driven travel/tourism work that lives across channelsFully onsite in our Tallahassee, FL office