Creative Marketing Director

The G/FORE Director of Creative Marketing will oversee and lead the brand voice in all marketing/brand initiatives. This is an internal and external facing role which means strong communication, collaboration, and customer service skills are essential. Act as brand guardian for all creative assets by making sure requests and final product are aligned with brand guidelines and strategic goals.Structure the creative process, strategy, and team to be able to handle the growing volume and creative demands of an evolving brand.Storyboard and lead execution on brand creative assets to support all business silos: Ecomm/digital, wholesale, international, social, and retail.Build and manage the G/FORE calendar for all creative assets including ecommerce and campaign photography and video, social needs, and copy.Work closely with the Director of Brand Marketing to develop and maintain calendars for advertising, marketing, collateral, and events to ensure content is captured as needed.Work side-by-side with the digital team to manage gfore.com;supply required assets for activations, new product releases & collection launches.Lead other special projects as needed (ie. Catalogs, inserts for e-comm orders, player and influencer content, event initiatives, etc.Work closely with brand leadership to identify opportunities and challenges; tackle tasks and ensure that business goals are met.Oversee the Copywriter in making sure the G/FORE brand voice is cohesive and consistent across all marketing and brand collateral, including DTC and B2B.Work with Sales, Merchandising, Design and Store teams to understand nature and timing of product launches to provide the accompanying marketing materials for all wholesale and retail efforts.Oversee budgeting for the Creative team, working with managers to ensure timely and accurate invoicing, and communicating clearly with the Finance team.Lead the team to ensure legal usage rights are aligned with the company need, helping mentor the management team to negotiate and take bids.Coordinate with the team to keep a strong asset management plan for cross-functional clarity and accurate usage intention for all content. Bachelor’s degree in journalism, Advertising, Communications, Marketing or a related field.5-7 years of project management experience in the fashion or sports industry.Experience in a studio environment, understanding various position flows and needs.Proficient in Microsoft for reporting and budgeting.Knowledge of asset management tools such as Global Edit or Creative Force is a plus.Understanding of project management tools such as Monday.com, Asana, or similar.Prior experience working with a luxury brand is a plus;