Creative Producer; Facebook ads video

Position: Creative Producer (Facebook ads video) Role responsibilities Analytics & ResearchMonitoring and analyzing competitors’ creatives in the global HR tech and AI product marketsResearching target audiences, candidate/employer needs, pain points, and insightsAnalyzing performance metrics (CTR, CPA, CPM, ROAS, etc.) and identifying growth opportunitiesCreative Production & LaunchCreating tasks for static creatives and writing scripts for video/UGC and static bannersBuilding test hypotheses and running experiments across advertising platformsManaging creative projects from idea to final result: preparing briefs, ensuring quality control, and meeting deadlinesPerformance AnalysisReviewing the effectiveness of creatives and advertising campaignsGenerating insights on how to improve visuals, messaging, and creative mechanicsOffering hypotheses and systematically testing new approachesRequirements2+ years of experience as a Creative/Marketing Producer in an IT product company, digital agency, or performance marketing environment (Facebook ads video, vertical format).Ability to analyze key performance indicators and propose improvement hypothesesStrong research skills: audiences, competitors, productUnderstanding of advertising platforms (Facebook, Tik Tok, Google) and performance marketing principlesCompetence in static and video production from concept to final approvalPortfolio showcasing successful creativesEnglish and RussianExcellent communication skills and the ability to clearly share ideas with the teamBenefitsRemote work formatOpportunity to influence product growth through high-performing creativesA culture of experimentation — we test boldly, frequently, and fastA team environment that values initiative and creative thinkingData-driven decision-makingCompetitive salary ($), paid sick leave and vacationA chance to build a strong portfolio for a global-level AI product#J-18808-Ljbffr

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