Creative Strategist

Inkitt is building the Disney of the 21st Century, standing at the forefront of technology and entertainment. Leveraging AI and predictive algorithms, [Inkitt](https://apps.apple.com/us/app/inkitt-books-novels-stories/id1033598731) discovers unknown stories and turns them into blockbuster hits, producing a new $1M ebook every 4 weeks and selling directly to consumers through its [Galatea](https://apps.apple.com/us/app/galatea-novels-audiobooks/id1380362212) app. Inkitt has become the 11th most bestseller-generating publisher in the world, boasting a 40x higher hit-rate than traditional publishers. Recently raising a Series C and backed by some of the top VC’s such as: Khosla, Kleiner Perkins, and NEA Ventures, our recent expansion into [CandyJar TV](https://apps.apple.com/us/app/candyjartv/id6466786430) is only the beginning of our journey to becoming the next-gen entertainment powerhouse.

### What You’ll Do:

* Read books and watch series to extract key USPs and pivotal story elements; synthesize them into punchy hooks and creative briefs that drive paid performance.
* Write compelling ad copy and hooks, distilling a full story into a two sentence liner that stops the scroll.
* Own the creative production lifecycle: conceive angles, brief designers, manage tickets end to end, and iterate based on UA feedback and performance data.
* Partner closely with the UA team to align creative with funnel signals, understanding what's working, what isn't, and why, then translating that into new angles and formats to test.
* Stay deeply plugged into BookTok, Bookstagram, and Reddit to identify trending formats, seasonal tropes, and emerging story hooks before they peak.
* Experiment with AI video tools and image editing to build and iterate on assets independently when needed.
* Develop and manage a pipeline of creatives aligned to key marketing beats and evergreen initiatives.
* Manage external production partners for more intricate creative needs.

### What You'll Bring:

* 3+ years of experience in creative strategy, content marketing, or a related role, ideally within a fast moving startup environment.
* Exceptional copywriting skills. You can write a hook that makes someone stop mid scroll and a two sentence synopsis that sells a 400 page book.
* A genuine love of romance: books, TV, movies. You're the person who actually wants to read this content all day.
* Active presence on BookTok, Bookstagram, or romance reading communities. You know what's trending, what tropes are having a moment, and what's coming next.
* Strong analytical instincts: comfortable in Google Sheets/Excel, fluent in performance metrics, and able to connect creative decisions to business outcomes.
* Experience working alongside a paid/UA team with a solid understanding of full funnel marketing.
* Proficiency with creative tools: CapCut, Premiere Pro, image editing, and AI video tools.
* A bias toward action. You move fast, learn fast, and don't wait for a perfect brief to get started.

### Who We Are Looking For:

* Autonomous
* Bring solutions instead of problems
* Data driven
* Quick to action
* A high functioning workaholic
* Looking for exponential career growth
* Have lots of fun building a generational AI x Entertainment company

### What We’ll Offer:

* 401k plan, designed to help you save for the future
* Health benefits tailored to your needs, including medical, dental, and vision coverage
* Professional coaching for everyone
* Team-building events, including our annual Tulum trip
* Unlimited access to our Galatea app and CandyJarTV app
* Unlimited budget for self-development books
* Charity donation of your choice at your one year anniversary
* Free lunch in office everyday
* Class Pass membership for US based employee and gym access for Berlin employees
* Dog friendly offices in Berlin and San Francisco

*At Inkitt, we strive to build a company culture and provide employment opportunities based on diversity and inclusion. We believe every author should have an equal opportunity to succeed, as should our team members. As a growing team from 20+ countries, we welcome everyone to apply.*
 
We look forward to hearing from you!
 
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