Creative Strategist for Paid Ads (B2B AI Startup)

If you're a performance-driven creative leader who thrives at the intersection of brand storytelling and measurable growth, this is the right role for you. You're based in San Francisco, CA and available to work on-site You have 5+ years of experience in creative direction specifically for performance marketing You have a demonstrated portfolio of performance creative across multiple channels (Meta, YouTube, CTV, etc.) Produce and direct creative across all paid marketing surfaces, including Meta, YouTube, CTV, lifecycle, and CRO Own and understand the P&L impact of ad campaigns across channels Shape and maintain the expression of Owner's brand across paid media Build and own the creative testing framework to drive continuous improvement Collaborate with the growth team on performance analytics to inform creative strategy For more information about the company, read here: https://app.joinroster.co/jobs/8a4cb484-8898-4a94-a83b-fdb66eeb727e/details The company is using Roster to track and manage all applicants. About Roster: Roster is a platform that helps match creators with talent with specific experience in the social media industry.