The Director must have a strong understanding of consumer trends and brand positioning as well as the ability to collaborate cross-functionally and lead a team of retail and donor experience, loyalty programs, public relations, communications, social media, influencer, content strategy and brand marketing. Customer Journey Optimization: • Represent the voice of the customer in a multi-segment, multi-touch marketing environment, leveraging customer insights and trends to drive segment selection, message/offer development, and brand differentiation. • Proven experience in marketing/CX leadership roles with oversight of PR, research, product development, customer experience, and brand management. • The incumbent will be required and must have the ability to drive for company business*. The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.
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