Customer Marketing Manager - Customer Storytelling

But we are more than a platform—we are the creators and stewards of the Experience Management category serving over 18K clients globally. How You’ll Find Success • Build credibility by proving the real-world value of Qualtrics through authentic, high-impact customer evidence—powering sales conversations, media moments, and thought leadership • Shape the brand narrative by bringing the voice of our customers to the forefront, influencing how we position ourselves in the market and how we show up in the world • Amplify advocacy by helping transform satisfied customers into champions—elevating their stories and voices on stage, in content, through press, and across social • Drive revenue by equipping sales and marketing teams with powerful proof points that unlock new deals, accelerate adoption, and expand customer relationships • Manage the story and content pipeline end-to-end with excellent project management and cross-functional collaboration • Demonstrate deep empathy for customers and a passion for turning their success into stories and guidance for others • Use a mix of storytelling, production, and customer advocacy to create brand-defining moments Things You’ll Do • Source, develop, and produce powerful customer success stories that showcase measurable outcomes and innovation across case studies, videos, executive quotes, win wires, and spotlight features • Develop customer-led best practice guides, playbooks, and resources that help other customers adopt, expand, and succeed • Leverage AI to design scalable processes for sourcing, drafting, localizing, and repurposing customer stories and best practice content globally • Lead the strategy for featuring customer voices at strategic first- and third-party events, sourcing and prepping customer speakers, and ensuring compelling stage presence • Collaborate with PR, social, and content teams to amplify customer stories, insights, and best practices across owned and earned channels using modern storytelling formats • Support programs that grow customers into long-term advocates and thought leaders with co-marketing, community content, and recognition moments • Maintain a scalable pipeline and asset library for stories and best practices, defining and tracking success metrics around evidence usage and business impact • Communicate results to stakeholders and keep the business informed on new proof points What You Should Know About This Team • We put customers at the center and collaborate deeply across sales, marketing, product, events, and communications teams • We’re focused on building high-impact programs that fuel brand awareness, adoption, advocacy, and revenue growth • You will have significant ownership to lead storytelling and customer advocacy initiatives that create brand-defining moments • The team values creativity, strategic thinking, and cross-functional partnership • We’re committed to your growth—offering opportunities to develop storytelling, production, event stagecraft, and content leadership skills For the rest of the week, work where you want, owning the integration of work and life.