Dermatology Thought Leader Liaison

The TLL is the primary point of contact for the Abb Vie Marketing team within an assigned region, interacting with External Experts for the purpose of gathering on-label insight aligned to company strategic plans for a specific therapeutic area. Key Responsibilities: Thought Leader Engagement and Development • Interact with national/regional/local External Experts, emerging leaders, and relevant patient and professional associations within assigned region to identify collaboration and sponsorship opportunities in alignment with marketing strategies. Marketing Initiatives • Lead projects compliantly and effectively through the promotional review process to deliver high-quality work in a timely fashion (meets deadlines). Ensures that regulatory guidelines and Abb Vie policies and processes are followed • Provide in-depth insights to Integrated Brand Team and commercial senior leadership based on brand key business questions that will provide input to marketing strategy, resource optimization and tactic development to drive brand performance • Marketing lead for field competitive insights for the assigned region • Understand objectives and key business insights for advisory meetings, identify and recruit appropriate HCP targets for participation, attend and/or assist in ad board facilitation • Responsible for understanding a specific geographical area’s market drivers, competitive landscape, and provider dynamics • Coordinate the work of multiple external vendors and internal departments including Agency Partners, Marketing, Market Research, Legal, Regulatory, Medical Affairs, Office of Ethics and Compliance, Consumer Marketing and IT Marketing Leader in Key Accounts • Demonstrate in-depth understanding of external and internal drivers within account • Marketing lead for key accounts and institutions in assigned Region, connecting Abb Vie’s Integrated Brand Teams to potential collaboration opportunities.