Digital Ad Manager

If you are unable to complete this application due to a disability, contact this employer to ask for an accommodation or an alternative application process.Digital Ad ManagerFull Time Northumberland, PA, US6 days ago Requisition Overview: Strong Spas is seeking a dynamic and strategic Digital Ad Manager that thinks commercially, not just technically. If you're someone that understands both branding and direct response and can interpret data and make actionable decisions, then this position is for you. We're looking for someone that thrives in fast-paced environments with a proactive and performance-focused approach. To apply, submit your resume and portfolio here or by email to Strong Spas.Key Responsibilities:Plan, launch, optimize, and scale paid advertising campaignsManage budgets across Meta, Google, You Tube, and other channelsMonitor ROAS, CAC, MER, conversion rates, and lead qualityBuild audience strategies and remarketing funnelsCoordinate ad creative development with internal and external teamsDevelop and test:Video adsLifestyle creativeUGC-style contentPromotional campaignsSeasonal messagingContinuously test offers, headlines, and landing pagesBuild weekly and monthly performance reportsAnalyze campaign performance and identify growth opportunitiesImprove attribution and conversion trackingMonitor customer acquisition economics and profitabilityImprove lead quality for dealer sales teamsOptimize landing pages and conversion funnelsWork closely with sales leadership to improve marketing-to-sales conversionIdentify new advertising opportunities and channelsStay current on platform changes, AI tools, creative trends, and digital best practicesHelp strengthen brand positioning against lower-cost competitorsQualifications:Education & Experience:Strong experience withMeta Ads ManagerGoogle Ads and AnalyticsConversion trackingRetargetingStrong understanding of Ecommerce and lead generation MarketingPersonal & Professional Attributes:Detail-oriented and results-driven with a proactive mindset.Highly adaptable in a fast-paced, evolving environment.Experience managing meaningful advertising budgetsWhy Join Strong Spas? Be part of a growing, innovative company at the forefront of luxury spa manufacturing.