Digital Ad Specialist

Description
As a Paid Social Media Specialist, you will be responsible for supporting and optimizing the company’s digital advertising and online presence. This role manages paid social campaigns, oversees SEM vendor performance, analyzes Google Ads and website data, and supports ongoing SEO efforts

Please submit your resume, portfolio (if applicable), and a cover letter detailing your experience with paid social media campaigns.

Key Responsibilities include but are not limited to:

Digital Advertising Strategist – Key Responsibilities

Build, manage, and optimize paid social campaigns across Meta platforms.Oversee SEM vendor performance, strategy, budgets, and campaign results.Analyze Google Ads performance and identify opportunities for improvement.Monitor website analytics, traffic, engagement, and conversion performance.Support website SEO, including content, keywords, metadata, and on-page optimization.Identify digital performance trends and provide actionable recommendations.Ensure digital campaigns and website initiatives align with dealership goals and marketing strategy.Skills & Qualifications:

Experience:2+ years of experience managing paid social media campaigns, ideally in an agency setting or for multiple clients.Proven experience with platforms such as Facebook Ads Manager, Instagram Ads, LinkedIn Ads, Twitter Ads, and TikTok Ads.Strong understanding of social media platforms, digital advertising, GA4, audience targeting, and advertising toolsMust have held a valid driver's license for at least 1 year.Must be at least 18 years of age to be considered.Skills:Expertise in creating, managing, and optimizing paid social media campaigns and SEM for different client goalsStrong analytical skills with the ability to analyze data and make data-driven decisions.​​​​​​​Proficiency in using social media analytics and advertising tools (Google Analytics, Google Ads, Facebook Ads Manager, etc.).Excellent written and verbal communication skills.Ability to work in a fast-paced environment and handle multiple clients simultaneously.Additional Attributes:​​​​​​​Detail-oriented and organized with strong project management skills.Ability to think creatively and strategically to deliver results for clients.A self-starter with the ability to work both independently and as part of a team.Why Join Us:

Work with a diverse range of clients.Opportunity for growth and career advancement in a fast-paced, innovative environment.Collaborative and supportive team culture.​​​​​​​Competitive salary and benefits package.Schedule:

This is a full- time position from Monday- FridayCompensation:

$50,000 - $60,000 annual salaryCAG is proud to be an equal opportunity employer. We are committed to building a diverse, equal, and inclusive workplace and our recruiting process reflects this commitment.

As a forward-thinking, adaptive, and supportive company, we seek others who care about providing a transformational environment where everyone has a voice and opportunities to succeed. We encourage all interested candidates to submit an application.

Core Values:

Transformational Not Transactional - Be Transformational

We do what we say we're going to do

We encourage and support each other

We're committed to continuous growth

Qualifications
​View benefit details here:

The Continental Automotive Group is an equal opportunity employer and a drug free workplace.

All Continental Automotive Group Full-Time Employees Receive:

Employer Paid Dental Insurance

Employer Paid Life Insurance

Employer Paid Medical Insurance

Employer Paid Health Savings Account Contribution

Employer Paid Wellness Clinic

Employer Paid Flu Vaccinations Every Fall

Employer Percentage Matching for 401k

Employer Paid Parental Leave

Employer Paid Employee Assistance Program

5 Paid Bereavement Leave Days/Year for immediate family members (after 60 days)

5 Paid Time Off Vacation Days/Year (60 days - 1 year)14 Paid Time Off Vacation Days/Year (1 year - 3 years)

19 Paid Time Off Vacation Days/Year (3 - 7 years)

24 Paid Time Off Vacation Days/Year (7+ years)

Annual Christmas Bonus Based on Tenure

Annual Technician Flag Hour Bonuses ($.25 for Express Tech Hr, $.50 for Main Line Tech Hr, $1 for Master Tech Hr)

Annual Christmas Party

Annual Employee Appreciation Dinner

Employee Vehicle Purchase Program

Employee Discounts on Collision Repair, Parts, and Service

Bi-Weekly Pay Periods, Paid on Fridays

Holidays: Thanksgiving, Christmas & New Years

Employer Paid Lunches Every Saturday

Employer Paid Lunches/Dinners - Special Occasions (Blood Drives, Birthdays, Awards, etc.)

Access to In-House Insurance Agency

Access to In-House Marketing Agency

Voluntary Life Term and Whole Insurance

Voluntary AFLAC Supplemental Coverages, Voluntary Vision plan, Pet Insurance, and Legal Shield

$200 Donation to Charity of Your Choice with Approval

We strive to take excellent care of our employees, so that they will strive to take excellent care of our clients

CAG is committed to compliance with the American Disabilities Act. If you require reasonable accommodation during the application process or have a question regarding an essential job function, please call.