Digital Advertising Executive

At Motive Interactive, we're seeking a talented Digital Advertising Executive to join our team. Job Description As a Digital Advertising Executive, you will be responsible for: • Recruiting and managing high-quality traffic sources to drive user acquisition and engagement • Optimizing campaigns to maximize ROI and meet KPIs • Staying up-to-date on industry trends and best practices in online and mobile advertising Key Responsibilities Include: Digital Advertising Strategy • Develop and implement effective digital advertising strategies to drive business growth • Analyze campaign performance metrics to identify areas for improvement Traffic Source Management • Identify and recruit new traffic sources to expand our reach • Negotiate agreements with partners to secure high-quality traffic Campaign Optimization • Continuously monitor and optimize campaigns to ensure maximum ROI • Implement data-driven decisions to improve conversion rates and click-through rates Motive Interactive is a leading mobile advertising network specializing in performance-based marketing.