Digital Advertising Fellow; On Site DC

Position: Digital Advertising Fellow (On Site DC) Rational 360 is hiring a Digital Advertising Fellow to help manage and execute the firm's digital advertising campaigns.In this role, you will receive hands-on training with digital advertising platforms – such as Meta, Google, Stackadapt, X, Linked In, and more. Fellows play an integral role in the daily functioning of the firm.About Rational 360The Rational Way: All in PartnersRational 360 is a leading full-service strategic communications and digital agency, with offices and staff located across the country. We recognize that communications and public affairs rarely take place in a vacuum, and our work is always crafted using the best data analysis to support organization-wide strategic objectives for our clients.From public relations and public affairs to crisis communications and new media strategy, our experienced team takes an innovative, active approach to advancing your mission-critical goals. We understand the unique opportunities and challenges of the 21st century media landscape and operate as an extension of your own communications and leadership teams.The Rational Approach: Integrated CampaignsWe create custom campaigns that are integrated with communication, policy, or business goals an organization may have, and we measure our campaigns on their ability to deliver outcomes and results. We have the pulse of mission-critical conversations and implement campaigns when and where it matters most – and measure success at every point in the process.Responsibilities and QualificationsMinimum requirements for the Digital Advertising Fellow position include:0-6 months experience with hands-on-keyboard digital advertising, social media, or digital strategy.Intermediate knowledge of Google Analytics, including conversion tracking, Goals, Funnels, etc.Superior communication skills: be comfortable in managing and handling internal and external communications with grace and ease.Experience with reporting on paid/owned/earned social media.Familiarity with Microsoft Office, browser plug-ins, and third-party analytics/measurement tools in addition to each platform’s native measurement solutions.Extreme attention to detail and strong writing skills are required.Ability to work both independently and as a collaborative team.Bonus Points:Experience with hands-on-keyboard advertising placement with any of the following advertising platforms: Meta (Facebook + Instagram), X (Twitter), Google Ads, Linked In, Stackadapt, Simpli.fi, Liveramp, or other programmatic platforms.Experience in public affairs/advocacy setting is a plus.Basic HTML knowledge is a plus.Basic knowledge of organic search engine optimization is a plus.The Rational 360 Digital Fellowship program is a minimum of six-month paid program in our Washington, DC office.

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