Digital Advertising Manager

Southwest Strategies Group is seeking a full-time, Digital Advertising Manager, to join our team. This role focuses on strategy, technical execution, and analytics, partnering with account teams to ensure paid media is integrated seamlessly into client campaigns including advocacy efforts. Travel is required up to 10-15% of the time. Requirements • 5-7 years of experience in digital marketing, digital strategy, or online advocacy, with increasing levels of responsibility; agency and campaign experience strongly preferred • Proven experience managing issue-based or political campaigns with a strong focus on digital tactics • Bachelor's degree in digital marketing, marketing, communications, or a related field • Proficiency with advertising platforms (Google Ads, Meta Business Manager, LinkedIn Campaign Manager) and marketing analytics tools (Google Analytics) • Experience with SEO tools (Moz, SEMrush, Ahrefs) and marketing automation/email marketing platforms (Mailchimp, HubSpot, SharpSpring, Marketo) a plus • Demonstrated expertise in digital marketing strategy development, digital advertising and budget management, content marketing, inbound marketing, online lead generation, reporting, and analytics • Excellent verbal and written communication skills • Ability to manage multiple projects in a fast-paced, deadline-driven environment • Experience with advocacy campaigns and platforms such as NewMode, Quorum, Muster and/or others Salary Description