Digital Advertising Manager

We move fast, we care deeply about brand integrity, and we're building our in-house team to take full ownership of how we show up and grow across every channel. About the Role We're looking for a Digital Advertising Manager who can walk in, take full ownership of paid media across all our brands, and build something we're proud of. You will be in the platforms every day, but it also requires the strategic mind to manage budget allocation across a multi-brand portfolio, identify what's working and scale it, and eventually build and lead a small in-house ads team as we grow. Own strategy, execution, and optimization of all Meta and Instagram campaigns across all brands Build and manage full-funnel campaigns: prospecting, retargeting, retention, and reactivation Lead creative testing, develop structured A/B tests for copy, creative, audiences, and formats Manage audience segmentation, lookalike strategy, and pixel health across all brand accounts Stay ahead of Meta algorithm changes, iOS privacy impacts, and attribution shifts You're comfortable in GA4, platform dashboards, and building your own reports Fashion, apparel, lifestyle, or e-commerce brand experience — you understand the customer and the creative A portfolio or case studies showing measurable results you personally drove