Digital Advertising Specialist Job at Market Mentors, LLC in Springfield

This is a hands-on keyboard digital advertising position. Are you a digital advertising specialist with a broad range of skills, including SEM, paid search, digital display, social media advertising, and SEO? We are a dynamic and growing advertising agency with a fun and hard-working culture. DIGITAL ADVERTISING SPECIALIST CORE RESPONSIBILITIES: Facilitate digital advertising campaigns on Google, Facebook, Instagram, YouTube, Spotify, Pandora, Snapchat, and other social platforms, as well as re-targeting and display Develop digital proposals and SEO strategy presentations Manage digital advertising budgets Continuously improve tracking, reporting, and profitability of the SEO and SEM efforts Research and develop SEO/SEM best practices to identify new market opportunities and maximize program profits with improved organic rankings Manage the build of landing pages for each digital campaign Assure Google Analytics and Google Ads are linked for reporting Maintain expertise in social media, digital and SEO trends, and best practices Maintain expertise in digital and social media, SEM and SEO trends, and best practices ABOUT YOU: Bachelor's degree in advertising, marketing, business, communications, or related field Minimum of 3 years of SEM experience Google AdWords Certification (preferred) Proficiency in Microsoft Office (Outlook, Word, Excel, PowerPoint) Great presentation skills Proficiency in all digital media executions Solid organizational and communication skills Ability to manage and maintain multiple ongoing projects simultaneously and meet strict deadlines Skill to develop rapport with clients and the team, manage relationships and expectations, and troubleshoot conflicts Strong verbal and written communications skills, including meeting facilitation and presentations Ability to work independently and cooperatively with a team in a creative and fun working environment Understanding of agency capabilities, vision, and mission Use of agency resources/tools appropriately and efficiently Market Mentors is a full-service marketing agency.