Digital Advertising Specialist

CyberMark is looking for a Digital Advertising Specialist with a strong focus on paid search to manage high-impact campaigns for franchises and small business brands. We use powerful marketing automation tools to streamline campaign execution—experience with these is a plus, but if you’re used to working directly in ad platforms like Google Ads or Meta, we’ll train you on our systems. As a Digital Advertising Specialist, you’ll manage a portfolio of clients, build strong relationships through proactive communication, and provide performance-driven insights to optimize campaign outcomes. • Ensure client campaigns meet objectives and reflect best practices, using data insights to drive actionable recommendations. Qualifications • Proven success managing multiple client accounts, preferably in an agency setting • Strategic thinker with experience developing and executing digital marketing plans • Strong written and verbal communication skills • Proficient in Google Ads, Google Analytics, Facebook Business Manager • Google Search Ads Certification required; Meta/Basis certifications a plus • Bachelor’s degree in marketing, business, or related field (or equivalent experience) • Franchise or multi-location experience preferred • Experience with the legal industry preferred • Bonus: Familiarity with TikTok, Programmatic, OTT/CTV, Waze