Digital Advertising Specialist

• Campaign Development: Create and implement social media advertising campaigns for clients, including crafting ad copy, selecting targeting options, launching campaigns, and monitoring performance metrics • Data Analysis: Analyze data from campaign performance to identify insights, trends, and areas that require optimization to maximize return on investment (ROI) • Optimization: Optimize campaigns to increase ROI by adjusting targeting, ad creative, bid amounts, and landing pages • Creative Collaboration: Work with the creative team to develop ad creatives and landing pages suitable for social media advertising • Industry Expertise: Stay up-to-date with the latest changes, trends, and best practices in social media advertising and apply them in campaigns where applicable • Relationship Building: Foster and maintain relationships with representatives from social media platforms to stay informed about changes in the advertising industry • Team Collaboration: Collaborate with other members of the digital marketing team, such as account managers, SEO specialists, and data analysts, to achieve common goals About the Role: As a key member of our digital marketing team, you will be responsible for developing and executing social media advertising campaigns that drive results. Responsibilities: Develop and execute social media advertising campaigns for clients