Join to apply for the DIGITAL ADVERTISING SPECIALIST role at Seminole Hard Rock Hotel & Casino Tampa 1 day ago Be among the first 25 applicants Join to apply for the DIGITAL ADVERTISING SPECIALIST role at Seminole Hard Rock Hotel & Casino Tampa Overview Unparalleled Service isn’t just a part of our mission statement at Seminole Gaming; it’s a commitment to each and every one of our current & future Guests. ), including content creation, strategy and analytics Perform and advise on website updates and oversee digital asset management Manage SEO for company website using approved platforms and best practices that deliver results, including on-page and off-page techniques Analyze current keywords to identify content gaps to improve campaigns Work with Digital and Brand teams at property and corporate levels to improve the quality of existing pages Improve campaign performance through A/B testing, proper tagging, audience segmentation, personalization, and optimization Monitor, analyze, and report on digital marketing campaign performance metrics, including ROAS and KPIs Work closely with multiple contracted marketings agencies to generate content and execute campaigns. Duties and responsibilities are typically performed in a professional office setting, but there may be times where you will need to be on the Casino Floor or pass through this area. While performing the duties of this job, the employee is frequently required to stand; walk; use hands to finger, handle, or feel; reach with hands and arms, talk or hear; and taste or smell.
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