Durham, NC. We're seeking a Digital Advertising Specialist who is deeply skilled in Meta (Facebook/Instagram) advertising and passionate about performance-driven creative. You will own and execute the paid social strategy, optimize campaigns for efficiency and growth, and collaborate closely with creative and marketing teams to produce engaging content that converts. Duties and Responsibilities: • Own and manage the full lifecycle of Meta advertising campaigns, from planning to execution and optimization. • Collaborate with the creative team to develop and test ad concepts, visuals, and copy that align with brand goals.
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