The Digital Advertising Specialist handles the day-to-day operations of digital advertising for car wash clients. • On-boarding new car wash clients, setting goals, and setting up ad strategy • Creating Customer Journey and Ad Funnels • Planning and executing digital ad campaigns • Optimizing campaigns for max results • Measuring and reporting the performance of the campaigns to clients with monthly video report calls • Setting up a Facebook Business Manager Account and delegating access • Screen share support calls with clients to link accounts and delegate appropriate account access • Setting up Geo-Targeted Facebook Reach Campaigns • Setting up and Managing Google Performance Max and Local Search campaigns • Google analytics and pixel/tag-based retargeting for ad campaigns • Setting up and optimizing Google Business Accounts – Google My Business • Special projects as assigned • Efficient analytical and organizational skills. We embrace change and the opportunity it produces to maximize the potential of our most valuable resource — our PEOPLE! Equal Opportunity Employer Sonny’s is proud to be an equal opportunity employer and is committed to maintaining a diverse and inclusive work environment.
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