A company is looking for a Digital Advertising Strategist experienced with Meta and Google Ads.
Key Responsibilities
Plan, launch, and optimize paid campaigns across Meta & Google Ads and possibly other platforms
Analyze performance data and improve KPIs including ROAS, CPA, CTR, and conversion rate
Lead strategic direction for ad creative, messaging, and landing pages while monitoring campaign health
Required Qualifications
3+ years of direct, hands-on campaign management experience
3+ years of experience with Meta and Google Ads
Proven experience managing monthly budgets of $10K-$100K+
Strong understanding of campaign structure, targeting, tracking, and reporting
Familiarity with AI tools such as ChatGPT and Claude
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