This role involves leading a small team responsible for trafficking and managing local client's digital campaigns with a focus on Paid Search and YouTube campaigns on Google Ads as well as Email Marketing. The ideal candidate has a passion for and past experience in paid search. As a Digital Advertising Team Lead, you will manage paid search campaigns daily, including campaign launches, budget management, bid management, ad copy writing, analytic tracking and optimizations. You will also identify, research and determine best course of action to execute clients' marketing goals through paid social media opportunities. • Identify, research and determine best course of action to execute clients' marketing goals through paid social media opportunities.
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