As Digital Advertising Tracking and Analytics Expert you are responsible for implementing and maintaining advanced advertising tracking codes, integrating various marketing tools, and providing insightful analytics to optimize client campaigns and reporting. • Deep analytic research into customer behavior, demographics, platform and placement specific performance to autonomously provide insight and suggestions to the media buying department. Essential Qualifications and Experience • Proven experience in implementing and managing advertising tracking codes across all major digital advertising platforms: Meta, Google, TikTok, Snap, Bing, Pinterest • Strong understanding of the setup and maintenance of third party advertising tracking and attribution tools: Hyros, WickedReports, ClickMagick, Redtrack • Proficiency in using Google Tag Manager to ensure optimal page load speed and best practise. We know we can’t do it alone. We know when to ask for help, collaborate with others, and partner with smart people.
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