Digital and Creative Marketing Specialist

Digital and Creative Marketing Specialist page is loaded## Digital and Creative Marketing Specialist locations: Remote, United States: United States - Georgia time type: Full time posted on: Posted Yesterday job requisition : R66499 The company where you can make an impact and bring value. * * Job Summary: ** Greenstone is seeking a passionate and driven Digital & Creative Marketing Specialist who is a self-starter, adaptable, and analytically minded, with a strong desire to contribute to business growth. In this role, you will lead the development and execution of a cohesive digital and creative marketing strategy, owning the brand identity and visual direction across all channels. You will conceptualize, design, and deploy visually compelling, on-brand campaigns that enhance the customer experience and drive net new prospect growth across email, social, display, and other digital platforms. This position also plays a key role in designing high-impact marketing assets and supporting event initiatives, including tradeshow execution, branded materials, and promotional campaigns, ensuring a consistent and engaging brand presence across both digital and in-person experiences. * * Job Description: ** Greenstone, a Cultura Company, makes innovative, integrated solutions and services for agribusinesses. This includes business management, commodity management, agronomy, trading, patronage solutions and much more. We are the growth-focused leader in the agribusinesses market. ** Overview of the Role ** Greenstone is seeking a passionate and driven Digital & Creative Marketing Specialist who is a self-starter, adaptable, and analytically minded, with a strong desire to contribute to business growth. In this role, you will lead the development and execution of a cohesive digital and creative marketing strategy, owning the brand identity and visual direction across all channels. You will conceptualize, design, and deploy visually compelling, on-brand campaigns that enhance the customer experience and drive net new prospect growth across email, social, display, and other digital platforms. This position also plays a key role in designing high-impact marketing assets and supporting event initiatives, including tradeshow execution, branded materials, and promotional campaigns, ensuring a consistent and engaging brand presence across both digital and in-person experiences. ** Key Responsibilities *** Contribute to and execute a cohesive digital and creative marketing strategy, developing and deploying campaigns that enhance customer experience and drive net new prospect growth across email, social, SEO, search engine marketing (SEM), display, and other digital channels. * Partner closely with sales to understand pipeline needs and align digital efforts to increase lead generation and conversion into qualified opportunities. * Collaborate with sales and marketing teams to define and refine target audiences, marketing profiles, and customer personas to support personalized campaigns and lead generation strategies. * Influence and contribute to overall marketing strategy by identifying and testing new channels and opportunities for growth (e.g., webinars, podcasts, emerging platforms). * Design and produce high-quality visual assets for digital and print, including sales collateral, brochures, one-pagers, case studies, advertisements, and other branded materials. * Develop engaging, on-brand social media graphics and visual content aligned with campaign objectives. * Create visually compelling presentations for sales, leadership, and external audiences. * Produce light motion graphics and animations (e.g., GIFs, short videos, social animations, explainer visuals) to enhance digital engagement. * Support website design and development efforts to improve user experience, performance metrics, and overall engagement. * Measure, analyze, and report on key performance indicators (KPIs) and campaign outcomes to inform optimization, marketing investment decisions, and ROI attribution. * Collaborate cross-functionally to develop digital content, including writing and editing email and social media copy for campaigns. * Support event marketing initiatives, including booth design, signage, promotional materials, and pre- and post-event campaigns. * Coordinate tradeshow and event logistics, including vendor management, shipping, setup, and on-site support as needed. * Manage inventory and production of branded merchandise and event materials. * Partner with external vendors (e.g., printers, event organizers, freelancers) to ensure timely delivery of high-quality assets. * Maintain a commitment to continuous professional development by staying current on industry trends, tools, and best practices through research, training, and networking. ** Skills & Competencies *** 3+ years of experience in graphic design, with advanced proficiency in tools such as Adobe Creative Suite, Figma, and/or Canva. * Strong attention to detail with a commitment to maintaining brand consistency…