Digital Head

Your digital marketing talent will be key in IONOS growth plans for the US! What you will do: • In collaboration with the US Commercial General Manager who brings 15+ years of start-up, scale-up, IPO and M&A experience, you will, develop and execute marketing and product growth strategies and implement them with the goal of driving revenue growth and customer engagement • Manage our digital channels, analyze performance and optimize the IONOS landing page • Continuously analyze our marketing funnel performance and make adjustments based on sound data analysis • Use data-driven insights to ideate, implement and analyze growth tactics that drive incrementality in customer acquisition and retention • Analyze the US market and identify opportunities and trends to make informed marketing decisions • Test and implement industry best practices, as well as successful experiments from other markets in the US markets • Collaborate with analytics and growth marketing teams from other markets to transfer knowledge to the US • Build and maintain relationships with partners, agencies, and influence rs to build a sustainable growth setup • Continuously measure and analyze marketing performance to make adjustments and improve the effectiveness of initiatives • Keep abreast of competitor products and services and provide feedback to IONOS Product Development teams Qualities you will bring: • 5+ years of proven professional experience in marketing and product-led growth, preferably in the US market in an eCommerce or DTC context. Or if you have started as, for example, an analyst and have successfully managed to grow into a product management role. • Experience in developing and implementing marketing strategies and campaigns • Strong analytical skills and experience in interpreting marketing data and metrics • Excellent verbal and written communication skills, particularly if you can prove that you have been excelling in a matrix organization by motivating and engaging stakeholders.