The Digital Marketing & Programs Manager is responsible for developing, implementing, and managing marketing campaigns that enhance online presence, provide compelling programs, and engage with target audiences all in alignment with our corporate marketing strategy. The Digital Marketing & Programs Manager will manage the overall omnichannel marketing strategy and execution of plans for new and existing products. • Partner with Ecommerce to monitor, track, and report on feedback and online reviews. • Strong analytical skills and data-driven thinking with the ability to communicate a clear strategic vision of where the organization is going in the omnichannel landscape. • Up-to-date with the latest trends and best practices in online marketing and measurement.
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