Digital Marketing Account Manager & Strategist

• Conducting quality assurance tests for ad campaigns including evaluating their strategy, creative, landing pages, targeting, user experience, to ensure they are meeting client objectives • Copywriting and proofing ad copy or landing page copy • Communicating account successes and issues/challenges promptly both internally and externally • Developing and delivering monthly reports and analysis for digital campaigns • Reviewing Looker Studio Analytics Dashboards with clients • Reviewing Email Marketing and SEO deliverables with schools to empower them to improve their website and Communications Flow • Staying ahead of enrollment marketing, and digital marketing industry trends • Assisting with marketing and business development needs of the company, such as presentations, trade shows, and conferences, as needed • Seeking out opportunities to bring additional value to clients through expansion of service offerings (new platforms, AI capabilities, services, etc.) Experience managing multiple projects in a marketing agency, school, or start-up environment is a must. • Experience with Paid Search Engine Marketing (PPC) • An Understanding or Google Analytics, Google Ads, and Google Tag Manager • Email Marketing Experience • Experience with Search Engine Optimization strategies • Familiarity with landing page and CMS tools like HubSpot, WordPress, or Unbounce a plus • Ability to communicate strongly both verbally and in writing • Organized, self-starter, and works well independently and with a team • The ability to travel to the Worcester Office, client locations, and conferences on occasion is required (less than 5x per year) • A cover letter or email addressing why you’re the right fit is required for this role. This is a full-time role that includes a salary commensurate with experience, with the ability to work 100% remotely, hybrid, or from Enroll Media’s Worcester, MA office. Must be authorized to work in the US without employment visa sponsorship.