Digital Marketing and Events Manager

Position Overview:The Digital Marketing and Events Manager creates content and implements advertising strategies across social, digital, and traditional media platforms for Liquor Stores USA, North's stores. This role requires excellent communication skills, proficiency in graphic design, and a deep understanding of social media marketing.Primary/Major Duties and Responsibilities (Essential Functions): Develop, implement, and manage Brown Jug's marketing strategies, to include but not limited to:Digital / social mediaBroadcast (radio, television)Print (flyers, mailers, in-store signage)Direct to consumer (text message / email)Promotional apparel / drinkware / itemsEvent planning / promotional booth appearancesProduce platform-specific content (audio/image/video/graphic design/print) for digital and broadcast advertisingCollaborate with LSUN Category Management team to highlight key sales and promotionsManage and oversee social media content:Define most important social media KPIsMeasure the success of every social media campaignStay up to date with the latest social media best practices and technologiesUse social media marketing tools such as BufferWrite copy, and draft design to ensure content is informative and appealingCollaborate with Marketing, Sales, and Product Development platformsMonitor SEO and user engagement and suggest content optimizationManage all customer-facing digital communications, including but not limited to social media, e-mail, and phoneDevelop new and innovating ways to advertise new incentives and specialsOversee Brown Jug website UX (user experience) upload and maintain any new web content such as promotions and advertisingCollaborate with NA Category Manager to create, develop, and produce Brown Jug branded merchandise (apparel, drinkware, koozies, etc. In accordance with applicable law, it is also the policy of the Company to give preference to qualified Afognak shareholders in all phases of employment and training, including, but not limited to, hiring, promotions, transfers and training opportunities.Pay Transparency and Company BenefitsThe pay range information provided is a general guideline. The pay rate offered will be determined based on the candidate's experience and qualifications, as well as geographic locations, market data, and other business considerations, as permitted by law. Benefits are based on the role for which an employee is hired.PrivacyAfognak Native Corporation and its subsidiaries Alutiiq, LLC, Afognak Commercial Group, LLC, and Alutiiq Professional Consulting, LLC, and their various subsidiaries, including Liquor Stores USA North Inc. DBA Brown Jug and Liquor Stores USA North Inc. DBA Gold Rush Liquor (collectively referred to as "Afognak" or "Company"), respect your privacy and treat the information you provide us, including your Personal Information ("PI") and Sensitive Personal Information ("SPI"), with care.