Digital Marketing Associate

Support communications and creative content related to the opening of Wolverine Village opening in Fall 2026.Manage photographic and videographic materials for Michigan Housing events, initiatives, and storytelling campaigns documenting student experiences and contributing to a collection of brand-consistent visual assets.Maintain and oversee the internal systems including deploying flyers and content for digital screens, social media and print publications.Compile and edit department newsletter for all professional and student staff.Organize and maintain project documentation, brand assets, photography archives and marketing materials.Manage and maintain digital signage in residential communities; troubleshoot issues, provide user training, assess utilization, and coordinate with Student Life Technology Solutions to address technical concerns.Support creative projects from initial concept to final delivery, establishing timelines, tracking progress, and ensuring timely completion of all deliverables.Assist with the collection and tracking of analytics and performance data to inform marketing strategies. Monitor social channels for questions and concerns, ensuring timely and appropriate responses.Manage updates to Michigan Housing website and knowledgebase articlesMonitor and stay up-to-date with emerging trends in social media, digital media, and technology.Track and maintain digital accessibility guidance as it relates to department communications.Manage a comprehensive social media content calendar in alignment with the Michigan Housing communications plan.Partner with the Communication Specialist to provide supervision, coaching, and mentoring to student marketing staff and interns. Manage a sustainable plan for periodic review of all websites and knowledge base articles.Respond to questions from students, parents, and other stakeholders around emerging issues on behalf of the Communications Specialist, including topics of campus, local, state, or national significance.Provide supervision to student staff representing Michigan Housing at on-and-off-campus events, including Campus Day, Orientation and community programs.Deliver presentations and engage with students, families, supporters and campus partners to promote the benefits of on-campus living.Provide general administrative support, scheduling, purchasing, budget tracking and logistical coordination for marketing and outreach activities.Manage Michigan Housing Scholarship portfolio. Manage stewardship and distribution of M Housing scholarship funds.Work with Student Life Business & Finance to evaluate fund balances, and execute awardsAct as liaison to University Development; facilitate donor tours and proposals as requested.Other duties and special projects as assigned. Authorization to work in the U.S. is a precondition of employment and applicants for this position will not be sponsored for work visas.