Digital Marketing Associate

Rooted in a small, fun, and family-oriented culture, we are dedicated to delivering high-quality, high-value solutions with exceptional customer service that sets us apart. About the Role Torch Designs is seeking a creative and driven Digital Marketing Associate to join our growing team and take ownership of marketing campaigns for our own brands and our clients. It starts part-time, with a clear path to full-time employment that opens up as you take on additional marketing channels. What You'll Do Write clear, engaging copy for social media posts, captions, ad creative, blogs, and other content across multiple platforms and brands Plan, schedule, and publish organic social media content using a content calendar, maintaining a consistent voice for each brand Create and edit short-form video content for TikTok, Instagram Reels, and YouTube to support reach and engagement Build, launch, and monitor paid social media campaigns, including audience targeting, ad placement, budget pacing, and performance reporting Engage with audiences by responding to comments and messages Write blog posts and longer-form content that support brand awareness, organic reach, and search visibility As the role grows, manage SEO efforts, including keyword research, on-page and content optimization, and tracking organic traffic and rankings As the role grows, build and manage paid search campaigns in Google Ads, including keyword targeting, ad copy, budget management, and conversion tracking As search shifts toward AI platforms, help expand paid advertising into emerging channels such as AI assistants and tools like ChatGPT Support both internal Torch Designs campaigns and external client campaigns, taking direction from the management team Track campaign performance across channels and help compile reporting