Digital Marketing Associate

Launch Pad Creative (LPC) is a marketing and communications agency specializing in financial services, private markets and fintech. We work closely with our clients to develop and execute marketing strategies that build their brands, strengthen their market presence and support business growth.We're a small, collaborative team that brings together industry knowledge, creative thinking and hands-on execution. Our clients rely on us as an extension of their teams, which means we're involved in everything from marketing strategy and content development to digital campaigns, public relations and marketing automation.We value people who bring ideas to the table, take ownership of their work and enjoy the variety that comes with agency life.About the RoleWe're looking for an organized, detail-oriented Digital Marketing Associate to join our growing team. This role is ideal for someone early in their marketing career who enjoys working with digital marketing platforms, managing campaign details and analyzing performance data.You’ll support the day-to-day execution of digital marketing initiatives across multiple client accounts, working closely with our internal team and advertising partners. Your responsibilities will include assisting with digital advertising campaigns, preparing performance reports, supporting Hub Spot activities and helping ensure campaigns run smoothly.We're looking for someone who is comfortable working with technology, enjoys problem-solving and takes pride in getting the details right. You don't need to be an expert in every platform, but you should have a solid understanding of digital marketing fundamentals and be eager to develop your skills.What You’ll DoDigital Advertising SupportAssist with the setup and maintenance of advertising accounts and campaigns across Google Ads, Linked In Campaign Manager, Meta and other digital platforms.Work with the Digital Marketing Manager to implement campaign settings, audience targeting, budgets and creative assets.Monitor campaign activity, spending and performance, flagging issues or changes that require attention.Coordinate advertising assets, landing page links, tracking parameters and other campaign requirements.Support campaign testing, updates and optimization activities under the direction of the advertising manager.Help maintain accurate campaign records, budgets and performance data.Hub Spot & Marketing AutomationWork with the CRM Manager to provide day-to-day Hub Spot support, including contact management, list segmentation, data updates and CRM maintenance.Build and schedule email marketing campaigns, landing pages, forms and automated workflows.Assist with Hub Spot account setup, configuration and ongoing maintenance.Support lead management activities, including contact imports, data cleanup and workflow updates.Help troubleshoot basic Hub Spot issues and coordinate more complex requests with senior team members.Assist with campaign tracking and reporting within Hub Spot.Analytics & ReportingCollect and organize performance data from Google Ads, Linked In, Hub Spot, Google Analytics 4 and other marketing platforms.Prepare weekly and monthly marketing performance reports and dashboards.Track key metrics, including advertising spend, impressions, clicks, conversions, email engagement and website traffic.Monitor campaign results and identify trends, inconsistencies or potential issues for the team to review.Assist with the setup and maintenance of UTM tracking, conversion tracking and reporting tools.Ensure reporting data is accurate, organized and delivered on schedule.Marketing Operations & Team SupportSupport the execution of digital marketing projects across multiple client accounts.Coordinate campaign setup…