Digital Marketing Associate

Fahe is seeking a Digital Marketing Associate to join our dynamic team dedicated to making a real difference in the lives of individuals and communities across central Appalachia. As a Digital Marketing Associate, you will engage in a variety of tasks that include social media management, search engine optimization, digital content creation, and email outreach. In this position, you will be responsible for crafting brand-centric digital communications that align with our established writing style and design guidelines. Responsibilities • Craft brand-centric digital communications in line with established writing style and design guidelines , • Generate and refine social media, email, and other marketing content, aligning with creative briefs and project plans , • Source relevant graphics and content through collaboration with staff/stakeholders, agencies, Canva, or stock illustrations , • Maintain regular reporting and derive actionable insights from performance metrics, encompassing website analytics, social media engagement, email campaign effectiveness, and more , • Execute e-newsletter and email campaigns using platforms like Mailchimp , • Assist in building and segmenting contact lists for targeted outreach , • Manage content posting across social media platforms, including Facebook, Twitter/X, YouTube, and LinkedIn , • Update content on WordPress websites , • Execute Google ad grant campaigns , • Proficient at using Microsoft Office, WordPress, Google Analytics, and email and social media marketing platforms , • A proactive self-starter capable of managing multiple priorities concurrently , • Proficient with technology in general and adaptable to learning new software platforms , • Previous nonprofit experience preferred, particularly with a nonprofit member association , • Familiarity with central Appalachia and an understanding of the region's housing and economic challenges is advantageous