Wild Bill’s Tobacco is looking for an experienced Digital Marketing & Creative Manager to lead our social media, content creation, and digital marketing efforts. This is a hands-on role for someone who is both creative and data-driven. Responsibilities Own and manage all social media channelsManage and provide direction to a small marketing/content teamPlan and maintain the monthly content calendarFilm, photograph, edit, schedule, and publish contentCreate Reels, Stories, promotional, educational, and lifestyle contentServe as the main creative lead and develop campaign concepts and new ideasRegularly travel to stores, lounges, events, and other locations to capture contentStay ahead of events, promotions, launches, holidays, and social trendsManage comments, DMs, tags, mentions, and audience engagementCoordinate with stores, vendors, ambassadors, and the marketing teamManage email and text/SMS marketing, including creative development, campaign setup, scheduling, and deploymentCreate, manage, and optimize Facebook and Instagram advertising through Meta Ads Manager when neededTrack performance and adjust content and campaigns based on resultsMonitor competitors and emerging social trendsKeep creative assets and raw footage organizedProofread and verify all content before publishingCome to meetings prepared with ideas, updates, and performance insights Qualifications
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