Digital Marketing Director

This position is responsible for the development and execution of the YMCA’s digital marketing campaigns in alignment with the Association’s strategic goals; building an engaged social media community; and managing the YMCA’s website and other digital properties. • Develop training for Association and branch staff on the use of digital platforms and best practices for content and posting. • Attends department, branch, and association meetings as required • Demonstrates and supports the objectives of the organization as embodied in the mission statement and values. • Bachelor’s degree in Marketing, Communication, a related field, or equivalent work experience • Minimum of three years of direct experience in marketing, advertising, or online marketing. • Strong copywriting and editing skills and experience; proficient in AP style • In-depth knowledge of the digital marketplace, including trends in digital advertising, social media and digital metrics • Proven experience in the delivery of integrated digital campaigns • Photography and videography experience.