Overview We are seeking a dynamic and innovative Digital Marketing Director to lead our company's digital marketing strategies and initiatives. • Utilize CRM software (HubSpot) - analyzing data from the software and using it to direct marketing campaigns • Lead the planning, creation, and management of engaging content across websites, blogs, social media platforms, and email campaigns using content management systems like WordPress and other tools. • Proficiency in CRM software (Hubspot preferred - not required) • Deep understanding of SEO tools, SEM techniques (including Google AdWords), and social media management platforms. • Strong knowledge of content creation, copywriting, graphic design (Adobe Photoshop/Creative Suite), and content management systems. • Experience with Google Ads campaigns (including Facebook Advertising), conversion optimization strategies, and marketing automation platforms.
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