Digital Marketing & Events Specialist

This role will support execution of digital marketing campaigns, lead generation activities, and manage our social media presence, as well handling all logistics for trade shows to enhance brand awareness and engagement. This role works closely with the VP of Marketing, Creative Lead, and CEO to develop and execute the company’s marketing plan across three business units, with a strong focus on lead generation. Job Responsibilities • Campaigns: Work with the Creative Lead to plan and execute digital marketing campaigns (social media, SEM, email marketing, etc.) • Content Adaptation & Deployment: Work closely with technical & marketing staff to adapt new information and content into compelling blog posts, white papers, social media posts, videos, infographics, press releases, product sheets, and other digital assets to drive engagement and enhance brand visibility. • Proven experience (2+ years) as a Digital Marketing Specialist or similar role with a solid understanding of SEO, SEM, social media, and email marketing best practices.