April 14, 2025

Digital Marketing Expert - Paid Social Ads

Blend Travel Marketing Madison, Wisconsin

About the Job Description Our Senior Marketing Manager - Social Media will be responsible for taking full accountability for client campaign performance, ensuring key KPIs such as ROAS, MER, CPL, CPA, and others are met. This role requires 6+ years of full-time experience in digital marketing, specifically in paid social advertising. Experience working with Google Analytics 4, Google Tag Manager, and server-side tracking is a plus. Upload and deploy ads, communicate best practices on the social ad platforms (with a focus on Facebook and Instagram) to the team and clients.

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