AGIA Affinity is an established but growing insurance and benefits marketing partner to some of the largest and most iconic associations and organizations in the country. Guide Marketing Strategy: • Working with multiple teams across the company (Affinity Marketing, Product, Growth, Database Marketing and/or Application Development) and in alignment with the Digital Commerce Leader, develop digital marketing plans to drive customer acquisition and engagement. • Monitor campaign performance on a weekly and monthly basis to identify areas of success or optimization opportunities. Establish campaign performance benchmarks to manage budgets and forecasts against spend/effectiveness targets and develop supporting financial reports for delivery on regular intervals. Skills/Abilities: • Ability to work independently as well as in a collaborative, team-oriented environment.
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