Reporting to the Head of Digital Marketing, the Digital Marketing Manager, working alongside our internal Creative Content, Digital Experience and Tech teams, will be responsible to aid the Head of Digital Marketing in the planning, leading and execution of the overall digital campaigns and digital performance results for Taylor’s University and Taylor’s College. As a Digital Marketing Manager, you should be familiar with aspects of the surrounding digital world and be innovative, inquisitive, and proactive to contribute and execute on ideas that can strengthen our brand’s position in the industry. Digital Asset Management and Engagement • Managing the continuous improvement of the website, social assets, apps as well as the development of digital content and communication to enhance the customer experience and engagement. Preferably 5 years proven experience in digital functions including (not limited to) digital strategy, content marketing, digital advertising, website strategy and deployment, user experience and architecture, agency, or consulting experience a plus Google Analytics experience (certification a plus).
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