Digital Marketing Manager

You will be required to create an account (or sign in with an existing account). The Digital Marketing Manager is the individual contributor responsible for planning and managing the successful implementation of marketing programs to achieve stated revenue growth goals. • Coordinates with appropriate internal and external centers of excellence to execute campaigns and programs including: • Current external agencies include creative, media buying, digital design, direct marketing, and boutique providers. Based on results and discussion with the Director or Manager, Segment Marketing contributes ideas and recommendations for future planning. • 5+ years of experience in relevant accountable marketing disciplines such as customer marketing, segment marketing, database marketing, direct marketing, digital marketing, • Proven working experience in digital marketing (at least 3 years, preferably in increasing levels of responsibility) • Demonstrable experience leading and managing SEO/SEM, marketing databases, email, social media, paid search, and/or display advertising campaigns • Experience in optimizing landing pages and user funnels • Experience with A/B and multivariate experiments • Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends) • Working knowledge of HTML, CSS, and JavaScript development and constraints • Quantified results from marketing programs and campaigns created and managed.