Digital Marketing Manager

OpenEye is a subsidiary of Alarm.com. Ready to join a casual, fun and creative culture? Roles and Responsibilities: • Strategy Development: Develop and execute digital marketing strategies to generate and nurture leads • Campaign Management: Manage and optimize campaigns across email, search, social media, and display advertising • Automation & Workflows: Implement and refine marketing automation and lead nurturing workflows • Budget Oversight: Oversee and manage the digital marketing budget to ensure efficient use of resources • Sales Collaboration: Collaborate with marketing and sales to align campaign strategies and goals • Performance Analysis: Track and report on campaign performance metrics, using data to drive continuous improvement • SEO/SEM Optimization: Maintain and improve SEO/SEM performance • Website Management: Manage website content and landing pages to support conversion goals • Trend Monitoring: Stay current on digital marketing trends and best practices to enhance campaign effectiveness • Vendor Coordination: Coordinate with external vendors and agencies as needed for campaign execution • Other duties as assigned Qualifications: • 4+ years of experience in digital marketing, with a proven track record of successful campaign management. However, we are not accepting resumes from recruiters or employment agencies for this position.