Digital Marketing Manager

Reporting to the AVP of Marketing & Brand Awareness, this role focuses on digital execution, performance monitoring, platform management, and analytics to ensure approved content and campaigns are deployed effectively and continuously improved. The Digital Marketing Manager must embody the Goodwill philosophy of service, growth, and stewardship while ensuring digital channels are accurate, accessible, and mission-aligned. • Manage and optimize digital channels, including website, email marketing platforms, and social media. Digital Advertising Support • Support Goodwill, Retail, Helms College, and EHG digital advertising efforts across social and digital platforms. • Coordinate with agencies and vendors on paid digital campaigns as assigned.