Digital Marketing Manager

Digital Marketing Manager Job Summary

Experienced marketing position with responsibility for automotive photography, quick digital video, and managing imaging library and archive. Position manages social media, digital advertising, website maintenance, and events through photography and graphic design. Opportunity for advancement.

Digital Marketing Manager Responsibilities

Responsible for photography of all vehicle inventory
Uploads and maintains photos in inventory management system, archive and digital platforms
Records and edits short digital video for social media, email marketing and digital advertising
Contributes to maintenance and development of dealership website
Uses graphic design to create digital and print media
Manages websites and GA4
Understands and can manage associated digital vendors to generate best performance
Supports showroom and online sales and service departments
Produces social media posts and ads across mutliple platforms
Creates email blasts, newsletter, blogs related to selling and servicing automobiles

Digital Marketing Manager Qualifications

Ability to work in a very fast-paced, demanding environment
Experience in photography, video, image editing & graphic design
Knowledge of Photoshop, Canva, iMovie
Experience using a digital SLR camera
Knowledge of the basics of lighting
Creative and detail-oriented
Excellent time management skills
Exceptional team work skills
Strong oral and written communication skills
Ability to work in a busy environment with varied personalities
Able to work with GA4 and other digital marketing measurements
Ability to work with tight deadlines and also plan for future marketing events
Clean driving record
College degree preferred