OverviewThe Digital Marketing Solutions Consultant at FindLaw is a pivotal role responsible for engaging with a portfolio of high-value, existing customers to understand their digital marketing needs, provide expert portfolio-wide consultation, and manage the execution of tailored, multi-channel solutions that drive business success and client retention.This role combines expertise in strategic digital marketing, exceptional relationship management, and revenue growth skills. The Solutions Consultant will conduct holistic digital marketing audits of law firms, articulate the value of FindLaw's comprehensive offerings, and act as a trusted, long-term advisor to clients. (Customer Success Plans, Strategic Growth Plans, ROI reports)Provide ongoing consultations, acting as a trusted advisor to ensure clients understand the value of their solutions by aligning goals, reviewing actions taken, and setting a clear, strategic roadmap for future work.Collaborate with sales to recommend strategic solutions and contribute to maximizing client retention and growth opportunities.Own and drive the retention on their assigned book of business Workflow Management: Marketing Execution & Task DelegationBe responsible for the active management and execution of ongoing marketing strategy for assigned customers.Collaborate with internal fulfillment teams on Search Engine Optimization (SEO), content, paid advertising, and social media work to ensure timely, high-quality delivery aligned with the client strategy.Be hands on with digital marketing strategy execution as required by various sophistication and complexity of customer portfoliosPerformance Monitoring & Data AnalysisMonitor and report on the performance of client portfolios and marketing campaigns, which may include websites, local profiles, social media, paid advertising and FindLaw directory listings.Review Key Performance Indicators (KPIs) and other determined metrics, interpreting marketing data to provide actionable insights and recommendations to the customer.Relationship Building & Internal CollaborationEstablish and maintain strong, long-lasting customer relationships, acting as the primary strategic point of contact in the digital marketing space.Work closely with internal partners in product, marketing, strategy, sales, and technology to relay client strategy plans, feedback, and insights to aid in the continuous improvement of our products and services.Stay abreast of the latest digital marketing trends and technologies, as well as legal industry-specific challenges and opportunities, to provide relevant and cutting-edge advice.QualificationsBachelor's degree preferred.Minimum of 5 years of experience in digital marketing, with a proven track record in a consulting or customer-facing role. At Internet Brands, we carefully consider a wide range of factors when determining compensation, including your background and experience. Internet Brands is a portfolio company of KKR and Temasek.
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